Bringing Together the Best of Beauty

Macro Trends and Creative Concepts in Beauty: Spring/Summer 2018

  • 11 Oct 2016
  • 11:30 AM - 2:00 PM
  • Crowne Plaza Hotel - LAX, 5985 West Century Blvd, Los Angeles CA 90045


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Register Now for October

Tuesday, October 11th, 2016

11:30 AM - 2:00 PM

(Networking & Registration opens at 11:30 AM)

at The Crowne Plaza Hotel LAX, 5985 West Century Blvd, LA 90045


Macro Trends and Creative Concepts in Beauty:

Spring/Summer 2018 

Speaker: Jennifer Karuletwa,

West Coast Director/Trend Forecaster – PeclersParis

With European Socio-cultural and other global trends becoming increasingly important influencers in the U.S.  Cosmetic Market, it is important to be aware of the designs, styles, colors, materials and esthetic directions of our neighbors. Jennifer has just returned from Peclers Annual Trend Conference in Paris where they create their portfolio of trend books that foretell color, fashion and beauty directions for coming seasons. She will topline key information from this conference and explain how PeclersParis differs from other trend forecasting services. This is a must-see presentation especially for those in marketing, strategic planning and product development.

Speaker Biography

Jennifer Karuletwa - West Coast Director - Trend Forecasting

Jennifer has more than 17 years of experience in the design and style industries and over a decade specifically in trend forecasting. She began her career as a fashion designer creating product for the rapidly changing junior market including Forever 21 and Wet & Seal, eventually moving on to design menswear for the British fashion label, Workers of Freedom. Her creative career continued to evolve behind the scenes as a stylist for runway shows, photo shoots and advertising campaigns for clients including Armani, Valentino, and Betsey Johnson. During this time, Jennifer bagan to sharpen her natural instincts and skills in trend forecasting and began consulting with clients on seasonal trends. She also organized inspirational shopping guides for clients including Warner Brothers and Target. Since establishing a path in trend forecasting, Jennifer has worked for the most reputable trend forecasting companies in the world both as a creative contributor and business leader, including her present position with PeclersParis. Since joining the company in 2012,  she has provided socio-cultural  insights for countless beauty companies including Sexy Hair, Smashbox, EO Products, OPI and Orly to fuel their innovation process for new products, strategic planning and seasonal trend forecasting for color, ingredient, packaging, graphics and textures.


 Early Registration:

  • Members - $45.00 (USD)- Up to 2 guests may be registered at the time of member registration.

  • Non BIW-Members - $65.00 (USD)

Thursday, October 6th, At Noon,

After which a $15 LATE REGISTRATION FEE will apply.

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Roasted Tomato Basil Bisque garnished with a dollop of Fresh Cream and Basil Leaf

Entrée Choices (choose one):

Coq au Vin Chicken in wine served over a bed of wide noodles and mushrooms 


Salmon a la Plancha Grilled Salmon served over a bed of sautéed Spinach, Mashed Potatoes with Lemon Wedges


Vegetarian - Chef’s Special Quinoa Creation served with selected grilled vegetables

Assorted Breads & Rolls – Meal followed with Freshly Brewed Coffee, Hot Tea or Iced Tea

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Parking Available:

Valet Parking: $15 with validation

Self Parking:  $4 with validation (Credit or Debit Card needed for Exit)


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Space is Limited so Register Early

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