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Building your Company for Investors vs. Acquisition

  • 08 Jan 2019
  • 11:30 AM - 2:00 PM
  • Crowne Plaza Hotel - LAX, 5985 West Century Blvd, Los Angeles CA 90045
  • 91


Registration is closed


Tuesday, January 8th, 2019

Join JuE Wong as she explores the realm of growing your business

Win a Raffle of a $200 Moroccanoil GIFT SET


Building your Company for Investors vs. Acquisition

JuE Wong, Global CEO - Moroccanoil

at the

Crowne Plaza Hotel - LAX

11:30 AM Registration & Networking

12 Noon Luncheon & 1 pm Speaker Presentation

The pace of growth and the number of corporate beauty mergers and acquisitions has hardly slowed in 2018, and our speaker has a unique perspective she will share about the trend at the January meeting. JuE Wong’s  proven track record of propelling emerging brands into the mainstream and expanding brand portfolios while also globalizing established brands into international markets. is legend.  Her experience includes working with brands such as PepsiCo, Dial Corp, Murad Inc., NV Perricone MD Ltd., ZO Skin Health by Dr. Obagi, and Astral  Health & Beauty, plus first-hand experience from working on four continents and in seven countries.


Speaker: JuE Wong, Global CEO


JuE Wong’s unconventional business background began in Commodities Trading where she led a $2.5 billion trading portfolio. Now a senior executive with diverse international and domestic experience and decades of proven leadership on cosmetic and skin care brands as dissimilar as StriVectin and Elizabeth Arden, she’s considered one of the "go-to" progressive executives known for driving intrinsic change to increase portfolio value through both traditional and emerging channels. Her latest successes include capturing the Glossy Award for Best in Show and the most-watched YouTube beauty video, "From the Desk of Liz Arden" in May 2017, which generated 90 million global views and $1.6 million in revenue with a $345,000 total investment. Wong, who served as President of Elizabeth Arden, joined Morocccaoil where she’s now responsible for driving increased sales in the professional salon channel as well as leading continued expansion in high growth channels such as travel retail and e-commerce for the Israel-based company. She will also steer research and innovation, the core of Moroccanoil’s long-term strategy, leading expansion into new product categories, while strengthening and diversifying the current portfolio by spearheading the brand’s Product Development team in a bid to boost the science and technology behind Moroccanoil hair care and skin care products based upon Argan Oil.

Originally from Singapore, JuE is an honors graduate of The Australian National University where she received the International Alumnus of the Year Award in 2014.She was also an exchange student at UCLA. In 2004, the Wall Street Journal nominated her for "The Top 50 Women to Watch", and in 2015 she won The Stevie Award for “Female Executive of the Year." JuE serves on the Boards of the NY Chapter of the YMCA and Cosmetic Executive Women (CEW).This is a don’t miss presentation exploring just how creative product marketing can be while also covering the basics of building a brand for acquisition or for investors.

 Early Registration:

  • Members - $45.00 (USD)- Up to 2 guests may be registered at the time of member registration.
  • Non BIW-Members - $65.00 (USD)

Sunday, January 6th by Noon,

after which a $15 LATE REGISTRATION FEE will apply.

Click here to REGISTER NOW



Caprese Salad with Tomatoes & Mozzarella on Frisee Greens with Balsamic Vinaigrette 

Selection of Entrées –Choose One:

Brisket of Beef Mediterranean Style with Red Wine Demi-Glace, Mashed Potatoes and Fire-Grilled Asparagus 


Baked Cod Fish with Smoked Tomato Sauce, Mashed Potatoes and Fire-Grilled Asparagus


Vegetarian  Pasta with Roasted Cauliflower, Red Onion, Garlic, Grape Tomatoes topped with Parmesan Cheese 

Dessert: Chef’s Choice of Dessert

Beverages: Iced Tea, Fresh Roasted Coffee, Ice Water plus Rolls & Butter


Parking Available:

New! Reduced Self-Parking: $6 Fee - Crowne Plaza Parking Garage (Need credit card at exit)

Valet: $20 Fee

Click here to REGISTER NOW

Space is Limited, so Register Early!

Beauty Industry West (BIW) is a nonprofit trade organization focused on bringing together today's innovators, entrepreneurs, experts and future industry leaders.



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